list of home based businesses guide 名单主页为本的企业指南

In part 1, I said that a theme-based website is a site based on a single theme or concept.在第1部分,我说,一个主题为基础的网站是一个网站的基础上,单一的主题或概念。 Every page of the site concentrates on a single topic that is related to the theme.每一页的网站集中在一个单一的主题是有关的主题。 Each page delivers great content on its topic.每个网页提供了很大的内容,就其主题。 We know this type of site scores with the search engines because it adds value to their search results.我们知道,此类型的网站分数与搜索引擎,因为它增加价值,他们的搜索结果。 It also scores with visitors who are finding the valuable information they were looking for.它还分数与旅客谁是找到了宝贵的资料,他们正在寻找。 And it scores for the merchants you represent because it will deliver ready to buy visitors to their sites.它分数为商人你所代表的,因为它会提供准备购买参观他们的网站。 And, of course, you score with big commission checks.以及,当然,您也评分与大委员会的检查。

I'm ready to build a theme-based site.我已经准备好建立一个主题为基础的网站。 What do I do first?我该怎么办呢? Choose a theme, of course!选择一个主题,当然! For some, this may be very easy.对于一些人来说,这可能是很容易的。 But, some of us might not have the slightest idea what we could offer that would be of value to others.但是,我们当中有些人可能不会有丝毫的想法是什么,我们可以提供这将是价值给他人。

Let's brainstorm a bit.让我们集思广益, 1位。 Are you an expert in your field with lots of information to share?你是一位专家在您的领域有很多的资料,与他人分享吗? Do you have a hobby that you're passionate about?你是否有兴趣,您的热情呢? A favorite subject you love to read about?最爱主题你爱读什么? Work experience from a current or previous job?工作经验,从当前或以前的工作? Think about your strengths.想想自己的长处。 What do others come to you for?  Do you, or could you, offer a service?怎么别人到你们这里来吗?你,或者你能,提供服务呢? Ask your friends and relatives.请问您的朋友和亲戚。 Others may see something that is not so obvious to you.其他人可能会看到一些不是那么明显,给您。 Don't make the mistake of thinking your theme must be something "big" and "important".  Believe me, many more people are looking for information on "fly fishing" than "rocket science"!不作出错误的思想,您的主题,必须有所为“大”和“重要” 。相信我,更多的人正在寻找的资料, “飞钓”比“火箭科学” !

Once you have an idea (or two!) for a theme it's time to think about related topics.一旦你有一个想法(或两! )为主题,它的时间来思考有关的议题。 Remember, your site is going to consist of pages that offer content, each on a specific topic that is related to your theme.请记住,您的网站是去构成的网页提供内容,每一个具体的话题是有关您的主题。

Back to the example of my "Italian cooking" theme.回到为例,我的“意大利烹饪”的主题。 Possible topics included "Italian chefs", "Italian specialty foods", "Italian cooking methods", Italian cookware", etc. I want as many related topics as I can find. I want to build a substantial site, offering my visitors what they are looking for, lots of valuable content. And let’s not forget the search engines. I want to be sure their spiders are finding lots of related keywords so that I'm ranked high in their search results.可能的议题包括“意大利厨师” , “意大利特色食品” , “意大利的烹调方法” ,意大利语炊具“等我想很多相关课题,正如我可以找到我想建立一个可观的网站,提供我的访客,他们是什么现正追缉,很多有价值的内容,并让我们不要忘记,搜索引擎,我要确保他们的蜘蛛发现,很多相关的关键字,使我高的排名在其搜索结果。

Now, I can come up with some topics off the top of my head.现在,我可以想出一些课题,小康上方的我的脑袋。 But I've only thought of a few, and how do I know if these are topics that people will actually search for on the Net?但我只是想到了数,我怎么知道,如果这些都是话题,人们实际上会搜索就净? Luckily there are ways to discover both new ideas for topics AND if people are going to find you by searching for them.幸亏有办法发现两个新思路的主题,如果人民要找到你寻找他们。 What I'm going to do is use a "keyword research" tool.是什么,我会做的是使用“关键字研究”的工具。 These can be found at some of the engines like Overture or 7Search.这些可以找到一些引擎,如Overture或7search 。 Some pay-per-click advertising providers also have a keyword search tool, like Brainfox and Google's Adwords.一些每次点击付费的广告商也有关键字检索工具,如brainfox和Google的AdWords 。 If I use SiteBuildIt!如果我使用sitebuildit ! to build my site, I have the Manager which does all the keyword searching and brainstorming for me, as well as showing profitability for each keyword.建立我的网站,我有经理,其中是否所有的关键字搜寻,并集思广益对我来说,以及展现获利能力为每个关键字。 You can see screenshots of the Manager in action by downloading the free SBI!你可以看到画面的经理人在行动上下载免费的履行机构! Make Your SitePresell, http://freetrial.sitesell.com/assist3.html让您的sitepresell , http://freetrial.sitesell.com/assist3.html

A keyword search should give me lots of ideas for related topics for my theme.关键字搜索应该给我很多的思路,相关主题为我的主题。 OK, it threw up some weird, totally unrelated stuff, too, but I'll just ignore that.  What I want are keywords that suggest a topic that I can write (or find) valuable content about.确定,它投掷了一些奇怪的,完全无关的东西,太多,但我会置之不理。什么,我想是的关键字建议的一个话题,我也可以撰写的(或查找)有价值的内容。 For example, my search on "Italian cooking" brought up "low fat cooking".  Hmm, hadn't thought of that, but a lot of Italian recipes are low in fat, so perhaps I'll write a page on this topic.举例来说,我的搜索关于“意大利烹饪”所带来的“低脂肪烹饪” 。 HMM的,有没有想到这一点,但很多意大利食谱是低脂肪,所以也许我会写一个网页,这个课题。 This is called a keyword-focused page, and once I have 10 or 20 of these, I know that anyone searching for these and related keywords is going to find my site.这就是所谓的关键字为重点的网页,一旦我有10年或20这些,我知道任何人寻找这些问题和相关的关键字是要找到我的网站。

Great, I've got a site based on a theme that I know about and/or interests me.伟大的,我有自己的网站的基础上的一个主题,我知道和/或利益的我。 (If we're talking Italian cooking, we're talking PASSION!) I've packed it with valuable content on topics closely related to my theme. (如果我们正在谈意大利烹饪,我们正讨论的热情! )我已经挤得水泄不通,它与有价值的内容,主题密切相关,我的主题。 My visitors are going to love it, as are the search engines.我的访客要爱它,是搜索引擎。 But, well.....不过,以及… … 。 what about me?什么对我?

Oh, did I forget?哦,我忘了呢? I do love Italian cooking, but I'm building this theme-based website to earn income.我也喜欢意大利烹饪,但我建设这个主题为基础的网站,以赚取收入。 So, at least some of my pages will offer valuable content that is also designed to presell.所以,至少在我的部分网页将提供有价值的内容,这也是设计presell 。 Presell what? presell什么? Any product, program or service that I represent as an affiliate.任何产品,程序或服务,我所代表的是作为联属机构。 Of course, the product, program or service needs to "fit" with the content and the theme of my site.当然,产品,程序或服务的需求,以“适当”与内容和主题,我的网站。 My "Italian cooking" site will include a page on "low fat Italian cooking".  Within my valuable content, I will recommend a favorite cookbook on low fat Italian cooking and provide an in-text link to a bookseller who will then sell that book to my visitor.我的“意大利烹饪”的网站将包括一个网页, “低脂肪意大利烹饪” 。在我的有价值的内容,我会推荐最喜爱的食谱就低脂肪烹饪和意大利提供一个在文本链接到书店谁,然后出售这本书我的客人。 Content on Italian wine will link to a merchant where my visitor can mail-order Italian wines.内容对意大利葡萄酒将链接到商家那里我的访问者可以邮购意大利葡萄酒。 Etc, etc.等等,等等。

How do I find the products, programs and services I want  to represent?我要如何找到产品,程序和服务,我想代表? That is the topic of Part 3 of this series.这是这个专题的第3部分这一系列。

Trouble coming up with a theme?麻烦来了一个主题呢? Maybe I can help.mailto:yourhelpline@mail.com也许我可以help.mailto : yourhelpline@mail.com

Step-by-step directions for building a theme-based site can be found in the excellent, free Affiliate Masters course.一步一步指示,为建设一个主题为基础的网站可以发现,在良好的,自由联盟硕士课程。 Blank email, mailto:tamsassist3@sitesell.net空白的电子邮件, 电子邮件地址: tamsassist3@sitesell.net

Julie Georg is a consultant to individuals and small businesses interested in establishing a web presence. 朱莉格奥尔格是一个顾问的个人和小型企业有兴趣在建立一个网站的存在。

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